Head of Marketing and Communications

The Alexandra has an exciting opportunity for the right person to join their Senior Management Team as Head of Marketing and Communications. Following a successful refurbishment and relaunch in 2018, the venue is experiencing an exciting period of rapid growth and is looking for an individual who can step in to this role and not only ensure consistency in current excellence, but build on what has already been achieved.

The Role:

Leading all Marketing & Communications for the venue that effectively drive ticket sales and revenue for Ambassador Theatre Group (ATG). Leading the strategic direction and decision making for the Mar-Coms team, managing and inspiring team members to exceed expectations. Driving the synergy between the Marketing and Communication disciplines and also working closely with central ATG teams on broader marketing initiatives or key disciplines such as Data or CRM. Instilling a culture of effectiveness to constantly improve ATG’s marketing intelligence. This is a critical role in driving the impact of ATG’s marketing and communications and is pivotal to our long-term growth strategy.

It’s vital that you can make the most of marketing intelligence to target your work for best impact and know how to develop local relationships and initiatives that complement our national marketing infrastructure. You’ll be supported by your in-house team plus various specialist ATG teams, including Data, CRM, Revenue Management and E-commerce, who will work with you to achieve these goals.

Our ideal candidate will have many of the following skills and qualities:

A team player, working collaboratively and professionally with all ATG departments / colleagues and external stakeholders. 

Leadership skills that inspire and motivate others. 

An experienced marketing and communications practitioner with a curious disposition to try new approaches and take calculated risks. An appetite for innovation.  

Able to secure the trust of Producers and respect of clients for long-term success. 

Considerable experience of project managing complex creative campaigns: generating ideas, driving process and evaluating success. 

Highly numerate and analytical in regard to sales, audience data and budget management. 

An attention to detail that ensures their work is always of the highest standard and representative of marketing excellence. 

Excellent verbal and written communications skills. 

Creative problem solver and confident decision maker. 

Experience of working in media communications (preferably within an arts environment, but certainly not critical).