Think Wrong

Ilka & Franz got commissioned by ad agency, Thjnk, to develop and shoot unexpected objects and situation for client ThyssenKrupp. With an open brief to illustrate headlines such as "Think Wrong", "What if...", "No Guts, No Glory", "Disrupt Daily", etc, Ilka & Franz came up with shots of a dynamite Jenger tower, a spider caught in a glass and a dumbbell being held back from flying away by a ballon. They worked with Prop Stylist Adam Purnell.