Visual Artists Association

Meet Your Mentor: Drop-In Session with Karen van Hoey-Smith

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The Visual Artists Association offers an exclusive Mentorship Programme that’s carefully curated to provide you with the tools to sell more art.

We offer professional expertise on all aspects of your Art Career, including: Career Coaching, Critical Feedback, Marketing Insights, Pricing, Selling, and exhibiting, as well as much more.

Our Mentorship Programme has a variety of lengths to choose from. When you book onto our programme, we will assess your current business and your individual talents. From there, our Mentor will use their extensive experience working in the Art Industry and with other artists to give you the clarity and direction you’ve been looking for.

Take the next step toward more sales. If you are interested in a tailored programme to push your art business to the next level, we will be hosting a drop-in session to meet Karen van Hoey-Smith, our Artist Mentor.

Limited Spaces Available.

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Duration: 
45 min
Date: 
Wednesday, October 19, 2022 to Friday, October 28, 2022
Price: 
0
Contact: 

https://www.eventbrite.co.uk/e/444042291447

Top 3 Tips for Selling Art in a New Art World - Free Online Event

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Do you want to achieve consistent art sales? Move from part-time to full-time?

 

Join our free taster online session on Friday the 7th of October at 11:00, to learn the top 3 tips for selling in a new art world. We will go through mistakes artists make when trying to sell their art and what you should do instead.

 

Our session will teach you why visibility is important for: 

· Building a loyal customer base 

· Building your brand 

· Working with Curators and being selected for Exhibitions 

 

The VAA offers an exclusive Mentorship Programme that’s carefully curated to provide you with the tools to sell more art.

 

We offer professional expertise on all aspects of your Art Career, including: Career Coaching, Critical Feedback, Marketing Insights, Pricing, Selling, and exhibiting, as well as much more.

 

To see if mentorship is right for you, book a space on our FREE Meet your Mentor taster session. Here you can meet our Artist Mentor and learn how you could level up your business. Micro-session lasts for 40 minutes.

 

To learn more about Visibility for Art Sales, book a space on our online FREE taster session. 

 

Get your ticket HERE https://www.eventbrite.co.uk/e/427885335557 

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Duration: 
Fri, 7th October 2022, 11:00 – 12:00 BST
Date: 
Saturday, October 1, 2022
Price: 
Free
Qualification: 
N/A
Address: 

https://www.eventbrite.co.uk/e/top-3-tips-for-selling-art-in-a-new-art-world-tickets-427885335557

VAA Art Café: Planning for a New Year

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How often do you make a new year’s resolution that falls apart by February? Do you ever find yourself struggling for sales another year comes around? Can you reflect on 2022 and say for sure that you have improved your art career and sales, or do you feel that there is still more work to be done?  

 

This friendly webinar will give you the tools, resources, and actionable steps to make sure you succeed in 2023.  

With action points that will support you through the whole year, you will feel confident that 2023 is your year.  

 

 

This session will cover:  

How to sell art during the changing times 

What will the art industry look like in 2023 

How to take advantage of a new artist era 

How to prepare SMART goals for the year  

Action points to keep your art business organised before the year is over 

 

Our host for this event is Karen van Hoey Smith. Karen has experience as an Artist Manager, Auctioneer, and consultant expert. With a successful history as an Art Broker, Karen has extensive experience working with galleries, which makes her the perfect host for this event.  

 

Karen will be accompanied by our VAA Directors, Laura O’Hare and Shirley-Ann O’Neill.  

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Duration: 
1 Hour
Date: 
Thursday, December 1, 2022
Price: 
Free
Address: 

https://www.eventbrite.co.uk/e/vaa-art-cafe-planning-for-a-new-year-tickets-403422496547

How to Write a Press Release and Tell your Story: Workshop

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This workshop has been carefully crafted for artists who are ready to prepare a great press release and get their name out there. Our workshops are a hands-on opportunity for you to put into action the advice the VAA has to offer.  

Each attendee will receive a worksheet to follow along during the workshop, this will help equip you with the tools to take action in your own time.  

You will learn:  

The structure of a Press Release  

What a great Press Release looks like  

How to uncover and tell your story  

Writing for a target audience 

How to capture your reader's attention  

 

In this workshop, artists will learn how to brainstorm relevant information for press releases and how to write for an ideal audience. All attendees will receive a worksheet guide to help them on their journey, following the workshop a recording will also be made available on the VAA website. 

Vicky Paul is a Scottish abstract artist, an intuitive and energy healer, known for her pioneering work conceptualising universal energy, transformation, psychic experiences, consciousness, and chromology.  

Our host for this event is Karen van Hoey Smith. Karen has experience as an Artist Manager, Auctioneer, and consultant expert. With a successful history as an Art Broker, Karen has extensive experience working with galleries, which makes her the perfect host for this event.  

 

Tickets are £19.99 or free for Premium Members of the VAA.

Level:

Duration: 
45 minutes
Date: 
Saturday, October 1, 2022
Price: 
£19.99

Securing Gallery Representation: What do Artists Need to Know?

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Part of the Visual Artists Association’s Visibility Series: An Online Masterclass focused on equipping artists with the skills and knowledge to gain excellent gallery representation.   

How do successful artists get noticed by galleries? What do galleries think of your applications? And how can you impress them?    

Our upcoming Masterclass covers the in’s and out’s of gallery representation. Held on Zoom and open to artists of all levels. This session with help you navigate the basics of gallery representation, get started on applications, and provide you with expert tips to stand out from the crowd.    

This session will cover:    

  

Gallery application basics   

Steps to finding the right gallery for you   

Do’s & Don’ts of approaching art galleries    

How to prepare a strong portfolio and ‘getting gallery ready’  

Insight into gallery negotiations  

Actionable points for you to get started with gallery representation.   

This event will also provide you with the chance to ask Gallerists your burning questions about gallery representation. All attendees will receive a guide, worksheet, and glossary to gallery terms.    

 

This Masterclass will be joined by gallery experts, including:   

Stacie McCormick, Director of Unit 1 Gallery, Founder of Fair Art Fair, and Multi-Disciplinary Artist. McCormick has provided an exceptional number of opportunities to artists, including exhibitions and residencies, as well as establishing a community of over 300 artists.   

Stephanie Dieckvoss, Associate Lecturer, London Art Market Correspondent, and Journalist. Dieckvoss has over 15 years of experience in commercial art galleries and art fairs. Stephanie also managed the Anish Kapoor Exhibition at the Serpentine Gallery.  

 

Our host for this event is Karen van Hoey Smith. Karen has experience as an Artist Manager, Auctioneer, and consultant expert. With a successful history as an Art Broker, Karen has extensive experience working with galleries, which makes her the perfect host for this event.  

Free to premium members of the VAA, or £19.99 for non-members. A recording of the event will be available. Spaces limited

Level:

Duration: 
45 Minutes
Date: 
Saturday, October 1, 2022
Price: 
£19.99
Address: 

Please find the event link for Eventbrite tickets on sale now. https://www.eventbrite.co.uk/e/securing-gallery-representation-what-do-artists-need-to-know-tickets-396426742057

Top 3 Tips for Selling Art in a New Art World

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Join our free taste online session on Monday 25 at 13:00, to learn the top 3 tips for selling in a new art world. We will go through mistakes artists make when try trying to sell their art and what you should do instead.

The VAA offers an exclusive Mentorship Programme that’s carefully curated to provide you with the tools to sell more art.

We offer professional expertise on all aspects of your Art Career, including: Career Coaching, Critical Feedback, Marketing Insights, Pricing, Selling, and exhibiting, as well as much more.

To see if mentorship is right for you, book a space on our FREE Meet your Mentor taster session. Here you can meet our Artist Mentor and learn how you could level up your business. Micro-session lasts for 40 minutes.

Limited Spaces Available, book your spot .

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Level:

Duration: 
1 Hour
Date: 
Friday, July 1, 2022
Price: 
Free
Address: 

Online via zoom

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