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Visual Arts PR

Account Director




Job Level:

Contract type:

Application Deadline: 
1 August 2019

Account Director : Arts PR : £Neg.+ excellent bonus 

  • Create PR and brand strategy for global arts galleries, artists, arts & heritage institutions. 

Our client is a word leading PR agency for arts market.

As Account Director you will work with UK and global clients to create PR and brand strategy for commercial art galleries, art fairs, art prizes & awards, cultural events, biennales, heritage institutions, museums, festivals, cultural zones, and individual artists. You will ensure your clients get top measurable results - from creating a VIP programme to planning a media relations campaign to a brand audit to a digital communications strategy.

Core functions of an Account Director : 

  • Lead Client Accounts 
    • Lead on client meetings 
    • Demonstrate to clients coverage achieved / anticipated 
    • Formulate campaign, copy, and brand strategy.
    • Monitor client service to ensure high level service is maintained 
    • Liaise with Account Managers for status and other reports 
    • Maintain awareness of media landscape relevant to client accounts
  • Manage a team.
    • Ensure your Account Managers & Account Executives receive training & mentoring 
    • Motivate your direct reports by being a respected leader in the agency 
    • Brief your team on strategy 
    • Monitor the team’s work to make certain work is in line with strategy, timeline, and budget 
  • New Business : 
    • Create new business proposals 
    • Initiate business development ideas for the agency
    • Proactively seek new business -  you benefit from an excellent bonus for new business wins.
  • Media Relations : 
    • Provide clients with media training 
    • Write press releases and other materials 
    • Respond to press requests 
    • Meet with top tier Arts & Cultural Editors & Journalists 
    • Pitch following send-outs 

Key Candidate Criteria : 

  • Experience at SAM or AD level in an agency environment.
  • Experience of formulating and analysing media, brand. and digital strategies 
  • Demonstrate track record of securing press coverage for top level arts clients. 

This is an ideal opportunity for a PR professional experienced in and passionate about arts & culture.

You will report to the senior agency leaders.

This is a pivotal position in the agency whereby you will embody positive leadership behaviours internally and externally. 

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