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Open Call (OMMFA × London Design Festival 2026) x THE WAY
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Eligibility:
Not for profit:
- Yes

THE WAY is an open call from OMMFA, presented with London Design Festival 2026 (Official Partner, LDF26).
"The Way" is both a road and a manner of moving through it. We're used to imagining a path as a straight line from A to B. But the moments that truly redirect a life almost never happen like that — you turn into one street instead of another, stay five minutes longer, say yes without thinking. At the time nothing seems to happen; only later do you realise something had already quietly changed course.
THE WAY invites work that rests on one of those moments: a small, unnoticed turn. The way out, the way in, the way to. We're showing these together as a non-linear conversation — many paths placed side by side, with no single route through and no correct answer.
What we're looking for: work that rests on one specific, unnoticed turn. It can be unfinished, unclear, a fragment. Any medium welcome — painting, print, sculpture, installation, performance (especially), sound, moving image, interactive and interdisciplinary work. No application fee. Open to all, worldwide.
Prize Summary:
Exhibition at London Design Festival 2026, LDF programme inclusion, 0% commission.
Prizes Details:
Selected artists are shown in THE WAY at London Design Festival 2026 (15–20 September, London) and receive: inclusion in the official LDF programme and press release; a dedicated feature and permanent profile page on OMMFA, with a short recorded or written conversation about the work; professional photo and video documentation; an invitation to a private view; 0% commission (artists keep 100% of any sales); and an official invitation letter (and, where merited, a letter of recommendation). There is no cash prize. Selected artists arrange getting their work to the London venue; for print-based work we can arrange printing in London, so you only send the file.
Event date:
September 15, 2026 to September 20, 2026
Deadline:
15/July/2026
Entry Fee:
- No
Contact & Links:
Instagram:
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