"Body tells a story" - commission body paintings for a non-smoking campaign for Pfizer | Other | Art & Creative Projects | Art Jobs

"Body tells a story" - commission body paintings for a non-smoking campaign for Pfizer

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Body painting artist Riina Laine | Non-smoking campaign for Pfizer
Body painting artist Riina Laine | Non-smoking campaign for Pfizer
Body painting artist Riina Laine | Non-smoking campaign for Pfizer
Body painting artist Riina Laine | Non-smoking campaign for Pfizer

This was a non-smoking campaign for Pfizer in Nov 2014 and Jul 2015. The goal was to show the dangers of smoking in a new and shivering way in which the visuality and the storytelling quality were the keys in creating high impact.

This campaign has now been praised internationally - the campaign won Silver Stevie Award at the 2015 International Business awards and it received Honorary Recognition of Excellence at 2015 Pharmaceutical Information Act of the Year. It was also short-listed at SABRE Awards EMEA 2015 and IPRA Golden World Awards.

Artist: Riina Laine
Assistants: Jaana Veronika, Saara Sarvas, Emma Räsänen, Johanna Marjomaa
Communications agency: AC Sanafor

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Beautiful
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Jonas Jensen
duncan telford
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duncan telford
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Garrett Anderson
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Antria Sofroniou

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