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Glass evokes a sense of clarity and simplicity, a feeling of lightness and timelessness; a source of reflection and protection.

Glass magazine aims to bring integrity and guardianship to creative culture, by providing access to the genuinely inspiring adventures in fashion, art, music and design that allow them to further imagine and create.

Like glass, the artistic realm can be fragile and fleeting, but is blessed with a beauty and power that they want to share with their readers.

All these elements subtly come together, just like grains of sand, to make their magazine. A simple, honest, thought-provoking journal of curated modern culture focusing on sustainable luxury in their sometimes over-whelming, complicated times.

SSAW is a Helsinki-based biannual fashion and culture magazine that brings together the best of Finnish and international talent. We strive to make something more than just another style magazine as each edition of SSAW is a lovingly crafted collection of all things we find dear, relevant and genuine in fashion, art and culture. Our raw and paired down aesthetics are a counter reaction to the overtly polished and digitally manipulated imagery that surrounds us today. We want to create something that is both real and exciting. Visually arresting editorials and captivating articles and interviews produced by our talented team of international contributors make SSAW a collectible, something you want to return to and keep forever.