Süddeutsche Zeitung

Founded by Mino Pissimiglia in 1946, Estetica quickly established itself as the most informative publication at the forefront of the Italian hairdressing industry. It was successfully launched in Japan in 1958, followed by Peru, Latin America and The Middle East in 1962 - 1963. The launch of the first Italian-English International edition was heralded in 1977. Today, Estetica is published in 24 editions and distributed in 80 countries with a global circulation of over 270,000. Estetica, the market leader in specialised publishing, offers new product information, exhibition news, photo collections, step-by-steps, as well as the very latest in hair trends. The main section of the magazine, Estetica International, is common to all issues and is thus translated into 5 different languages. It offers an exciting preview of the very best in hair styles and fashion trends from around the globe. The front section of each edition is unique to the countries where it is issued and provides readers with essential information on product innovation, celebrity interviews and industry news as well as corporate advertising.

INTERVIEW was founded in 1969 in New York, a pioneer of pop art and the most influential artist of the second half of the 20th century, Andy Warhol. Nearly twenty years of Warhol boldly put together an interview with underground artists, pop stars and Hollywood celebrities in his journal. Today, under the guidance of well-known collector of modern art and a New York publisher Peter Brant magazine continues the tradition of Warhol. INTERVIEW is not only prominent artists, musicians, designers, directors and actors, but also predicts who will become world famous for tomorrow. INTERVIEW Russia will be the first edition of the magazine in Europe and will appear at the end of 2011. At the beginning of 2012 to join him INTERVIEW Germany. Editor in chief of both publications will be Alena Doletskaya.