Park Hyatt

The Private Jet Traveler: A Hard Target to Reach

As ½of 1 percent of consumers control over 50 percent of the wealth, the Super Rich segment of the population is very difficult to reach. With multiple homes and apartments, these ultra-affluent men and women live the private jet lifestyle, jetting from continent to continent.

The Solution - Elite Traveler, the Private Jet Lifestyle Magazine

With distribution aboard private jets, mega-yachts and other high-end venues in over 90 countries, Elite Traveler brings luxury brands to this high-spending market wherever in the world they happen to be.

With a Median Household Income of $2.28 million and Mean Household Income of $5.3 million, the readers of Elite Traveler personify the Private Jet Lifestyle - one for which luxury is a necessity.

Their BPA-audited circulation of 132,151 ensures that luxury advertisers are reaching their true target, with exposure to over 575,000 readers with a Household Income of $400,000 + with every issue.

T: The New York Times Style Magazine is a perfect-bound magazine dedicated to fashion, living, beauty, holiday, travel and design coverage. The magazine was launched in August 2004. It is published 15 times a year and distributed within the Sunday edition of The New York Times newspaper. Since December 2007, an international edition has been distributed with the weekend edition of the International Herald Tribune. Stefano Tonchi was editor until 2010; his replacement was Sally Singer. T is not a supplement of The New York Times Magazine, but a distinct publication with its own staff.

Nylon is an American magazine that focuses on pop culture and fashion. Its coverage includes art, beauty, music, design, celebrities, technology and travel. The name Nylon derives from the magazine's often featured articles on "self-willed sibling-cities New York and London".

Nylon was co-founded by ex-Ray Gun publishers Marvin Scott Jarrett & Jaclynn Jarrett, Ray Gun Editorial Director Mark Blackwell, American entrepreneur Michael "Mic" Neumann, and supermodel Helena Christensen. Christensen is no longer involved with the magazine. The Executive Editor for the magazine is currently Stephanie Trong who also holds the same position for Nylon Guys Magazine.

Past cover models have included: The Horrors, Lily Allen, Paris Hilton, The Kills, Christina Aguilera, Camilla Belle, Karen O, Mary-Kate Olsen, Zooey Deschanel, Kristen Stewart, Rachel Bilson, Scarlett Johansson, Mischa Barton, Christina Ricci, Leighton Meester, Blake Lively, Taylor Momsen, The White Stripes, Sienna Miller, Nicole Richie, Megan Fox, Zac Efron, Hilary Duff, and Lindsay Lohan. The first person to ever grace the cover of Nylon was Liv Tyler in April 1999.

Some contents of the magazine consist of a Radar, Fashion, and Style pages. There is also a Nylon Guy magazine who has featured Joseph Gordon Levitt from 5oo Days of Summer. Nylon magazine has gives readers insight on new fasions and up and coming atists such as the Vivian Girls form their latest issue the Indie Spotlight. Nylon is noted for it's bright and bold colors and simple statments. Nylon is read all over the world from Okinawa to Austria.