So you may have seen or heard about the new CITY. Yes, it’s bigger. Yes, it has a new look and feel. Yes, it’s sexy as hell. And the new format is just the most visible of the changes. CITY has been a part of the cultural landscape since its birth in SoHo over a decade ago, but they are the first to acknowledge that there are a plethora of magazines on the newsstand that deal, in not-so-different ways, with the same “style” territory. They wanted CITY to break that mold, to stand out from the crowd, to be original and unique, and they decided to go about being revolutionary by going back to basics.
So the format: oversized, saddle-stitched, classic, reminiscent of magazines in publishing’s “golden age” — the Vanity Fair and Esquire of the ’60s, the Nova and Interview of the ’70s — and with a point of view to match. Every city needs a voice, and they want this city’s—New York City’s—to be theirs. There is a vibrant creative community here, probably the most fertile in the world. These individuals are the architects of influence, but it’s been a while since there was a publication that really personified and spoke to and for them. The new CITY is that book. CITY is the magazine for, by, and about New York City’s arbiters of excellence.
